I recently had a conversation with someone who does not believe that Personal Branding is necessary. The one thing that stood out from that conversation was the belief that the world is filled with people of different capabilities broadly falling in either the ‘doer’ or ‘talker’ category. And to him, it is the ‘talkers’ who […]
Influencer marketing has become an integral part of modern marketing strategy, as it allows brands to reach a specific target audience through people they trust and follow. Today, anybody can be a Social Influencer thanks to rise of social media as most of us are already building an online audience. The difference however is in […]
Have you ever asked yourself what a great conversation looks like? And have you been around people who somehow seem to take over the conversation? They can’t seem to catch a breath between sentences; or worse, always interrupt the other person? If you have been in such a scenario, I can bet you that after […]
Did you know that character consistency in your Personal Branding journey is critical to your growth as an individual. I called a number the other day and truecaller identified the individual as Ba Billionaire. If you in the same whatsapp group as I am, you probably have formed a perception about this individual. As I was […]
The beginning of a new year is a great time to reflect on the past and set goals for the future. Most of us have started the year in earnest, developing both personal and corporate / departmental goals for what we wish to achieve. This exercise gives us direction for the year ahead as without […]
Every season comes and goes with many lessons. 2023 has just began and with every changing season, it is important that we reflect on the lessons learnt from the previous season. 2022 was a year of many firsts for me. And as I close the books on the year that was, I would like to […]
Our view of the world around us can shape the perspective we carry in life. My birthday is around the corner and one the thing I remember feeling about having my birthday in this season is that it was a SCAM! As a child, it always felt like no one, other than family of course, […]
It’s exam season in Kenya. Students at different stages will be sitting for their final national examinations to advance to the next stage. Those in middle school (Grade 6) will be transitioning to Junior High, thanks to the new Competency Based Curriculum (CBC); those in the old system aka Primary School (Standard 8) will be […]
We all love a beautiful landscape. All the elements of nature ranging from the beautiful flowers, the lush green grass, the whistling trees, and the flowing streams of water come together to create a beautiful haven for the lovers of nature. I know of a friend who loves hanging out with nature so much that […]
How consistent is your brand outlook to the world? Have you heard of the story of the lady who loved her make up so much that every time she needed to go somewhere incognito, all she had to do was walk without makeup? It is said that without it, she was unrecognizable. More like the […]