Master Your Online Etiquette: Elevate Your Brand

I recently read an online post from an up-and-coming business executive that made me cringe. The post not only used X-rated language but was also repulsive. Especially to anyone who had never interacted with the post owner before to understand what kind of personality they were. I suppose this is what some would deem as […]

Navigating the Digital Minefield Using AI

The proliferation of AI has made it easy to find anything one desires, including love! In this digital age, finding love is as simple as downloading an app, swiping right, and hoping that your potential soulmate isn’t a catfish in disguise. In the new world of online dating, swiping left on love has become the […]

Nurturing a Successful Multi-Dimensional Career

I recently had a profound conversation with a friend who had been promoted to a coveted role that would alleviate his career 100-fold, overseeing operations across multiple countries in the Middle East and Africa. It was a position that many of us would envy if given the opportunity. However, there was one significant drawback to […]

Activate your Personal Brand GPS

If you have ever received directions from someone other than Google Maps, you know the frustration of getting lost just when you are about to reach your destination. The other day, while on a road trip to my friend’s village, we found ourselves unsure of our route and decided to call for clarification. The person […]

Your Personal Brand Leakage

A wise teacher and body language guru once taught me that body language the is best leakage to communication. It speaks volumes, and it tells much more than we are willing to reveal about ourselves. In fact, Albert Mehrabian, an engineer turned nonverbal communication researcher, found what is known as the 7-38-55 rule. This rule implies […]

Feeling stagnated in your career?

I had the pleasure of hanging out with Maryanne Somba from Career Kickstart on the LinkedIn Live discussing Personal Branding Strategies for the Working Professional and one of the questions that stood out from that discussion was around career stagnation and how Personal Branding can help someone in such a situation get unstuck. To answer this question, I would like to […]

Build Loyalty as a Differentiator

Have you ever asked yourself why supermarket brands spend so much money on loyalty programs? Almost all major supermarkets (except for the local stores in the estates) operate either a digital or physical card point accumulation and reward system for their customers. These loyalty programs are used by brands to convert fence sitters to brand […]

Say No with Confidence

How many of us have the will to say No? I was recently approached to write an article around a certain topic, and I said NO! I said No not because I was shy or felt imposter syndrome was creeping in, but because I felt that topic did not align with what I wished to […]